I picked up the ringing phone the other day. "Hello?" I said. Then I sat in shock as I felt on the other end, "Hello, my name is Jim and I'm calling from XYZ Co.
We are a complete provider of communications and services we are offering customers a very special promotion on our satellite television services. If you sign up with us today you can receive our full service for just $ 25.00 per month for the first three months. What's more it will not be charged a registration fee.
Now, before you say 'no' I would like to take a moment to remember all the great features of our service ... "she went on and on and on and never gave me a chance to say a word. Finally, he took a breath and i was able to decline the offer.
Jim shares of XYZ Company (the names are changed to protect the guilty!) a misunderstanding between many professional telemarketing on the purpose of opening dialogue services.
This article is going to talk about what the opening dialogue is for. Note that it does not matter if you are working for sales leads or individual working sales leads, this truth remains the same.
Telemarketing opening of dialogue?
Many people believe the opening dialogue should be like a Gatling gun: firing all the bullets at once, in the hope that one or two will hit the target. And 'ineffective and, as the Jim opening dialogue, almost comical! It gives the impression that the "professional" telemarketing does not care about time sales opportunities.
Why is it so? It's because many people feel they have a lot of things they need to say and they expect their sales leads to say "no".
So, you're asking me if this is not the case, what is the purpose?
Telemarketing requires patience and should aim to open a dialog, not just to make a quick sale. The objective is to generate interest; to whet your appetite; create interest; and to develop a bit 'of intrigue. Ultimately, the purpose of your opening dialogue is not to try to sell the product. The purpose of the opening dialog is to get the customer to say three simple words:
"Tell Me More".
So when you are faced with outbound telemarketing - a list of business opportunities sales numbers to dial, and you're just preparing for the processing of opening dialogue, what do you put all ' beginning? The answer is simple: enough to have their say to you, "Tell me more."
Here are some examples that Jim could have used on me:
or "You know you're not getting all the channels you could get? "
or" you know you're paying too much for television? "
or "Did you know that the average home pays $ 3 per channel per month. I can show you how to pay for half of this."
inbound and outbound telemarketing services could be one of the most profitable ways to increase your sales opportunities.
If you're dealing with housewives or mechanics, students or CEOs, personal sales leads or business sales leads, you only want to perform a task with the opening dialogue: get them to say three little words to you. .. "Tell me more".
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